UX and UI in Web Design

Posted By  JC - Web Design Director23/10/17

So you’ve been for a Starbucks and overheard a bearded guy, with sunglasses on, inside, and trousers which expose his calves, no socks on, on the latest iPhone whilst typing on his latest MacBook…. criticising the UI of his competitors latest website, whilst complementing the UX of his friends’.

Now you want good UI and UX – even though you haven’t got any idea what it is!

What place does UX and UI have in Web Design

User experience and User interface still feel like relatively new terms, in design.  It almost feels like people one day decided that Web Design was too easy to understand (not do, but understand) so they coined new terms. Instead of Web designer, we now have UX designers. Instead of a Graphic Designer they are now a UI designer.

I’m being a little facetious here, there’s a distinct difference between UX and UI and they can stand in complete separation.  We’ve been approached by client’s that purely want a UX review and strategy, prior to now.

I do believe, though, that UI and UX still need to complement each other you cannot have one without the other and it’s impossible as a designer to ignore either, or.

If you’re still lost let me try one last time to explain. You’ve built a house, no doubt looks amazing (good UI) but the electrician has put all the light sockets on the ceiling, making it very difficult to use your house (poor UX). It doesn’t matter how awesome the brushed matte chrome light switches with black accents look, they’re entirely useless unless you have a really low ceiling or you’re incredibly tall ( edge cases, another talk for another day).

So, if you’re in the market for a new website or need your current one improving, give us a call or come and discuss your web design in our new Warrington office.  You can talk UI and UX if you want, or we can just discuss your wants and needs and you can leave the looking good and working well to us!

Call us on 01925 550555 or drop us an enquiry here.

JC